Online Success For First-Time Holiday Property Owners
“Working with 101 is a pleasure. They transformed our vision into a beautiful and user-friendly website. Their expertise in the holiday property sector made them the obvious choice for us."
Jeanette Oliver, Owner, Poltor Cottage
Background
Nestled in the quiet Cornish countryside, Poltor Cottage is a charming holiday retreat owned by Jeanette and Jonathan Oliver. In 2019, they embarked on an extensive project to renovate the cottage, transforming it into a fully equipped holiday property. From the start, they recognised the importance of having a strong online presence for their holiday business. Managing both the website creation and the renovation project meant multitasking and the Olivers sought reliable, expert guidance from 101 in bringing the website aspect of their vision to life.
“I’d worked successfully with 101 in the past, so they were my first choice for designing our holiday cottage website. They have delivered outstanding websites for many holiday property businesses and I was confident that they would provide the expertise and results we needed.” - Jeanette Oliver
The Brief
Poltor Cottage's owners required a web design partner who could assist them in structuring their new website, provide guidance on content and address specific needs, including the smooth integration of their chosen booking system, Bookalet. It also needed to be ready to take bookings in time to coincide with the completion of the renovation project.
“We were essentially starting from scratch, involving extensive planning and information gathering. 101 listened carefully to our brief and translated it into precisely what I had envisaged.” - Jeanette Oliver
Poltor Cottage is the Oliver's first venture into holiday property management. While Jeanette had a clear vision for the website's aesthetics including colour schemes and layouts, she sought guidance from 101 on shaping the website content, drawing on their experience assisting other holiday property owners.
The website's primary aim is to promote Poltor Cottage and entice people to book. The website needed to effectively showcase the cottage and its surroundings, provide in-depth information for potential guests and include a section for guest reviews from platforms such as TripAdvisor and the cottage's guestbook.
The website needed to feature an easy-to-use booking system and be ready to take bookings in time to coincide with the completion of the cottage renovation project.
Our Solutions
The website was completed within budget and on time by the summer of 2019. It provides a professional online presence for Poltor Cottage, generating trust amongst potential visitors and effectively driving bookings.
The site operates smoothly, with an appealing design featuring attractive images of the cottage and its surroundings. It's easy to navigate and provides valuable information about the cottage, the area, and frequently asked questions. All the essential information is clearly laid out for easy access. After the website's initial launch, a virtual tour was added to enhance the user experience. This feature allows visitors to explore Poltor Cottage's unique charm before booking, ultimately boosting the property's appeal.
Guests enjoy a pleasant and hassle-free booking experience thanks to 101's seamless integration of the Bookalet booking system.
"The website effectively promotes our holiday cottage and secures the bookings we need. The entire development process was enjoyable and 101’s responsiveness ensured everything stayed on track."
Jeanette Oliver, Owner, Poltor Cottage
